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Food and Nutrition

The % Daily Value

Fact Sheet

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Learn about the daily value

The % Daily Value (% DV) can help you make informed food choices. Look for it in the Nutrition Facts table on food packages.

It provides a quick overview of the nutrient profile of a food. As a rule of thumb, remember the following numbers:

% Daily Value, 5% is a little, 15% is a lot

This applies to all nutrients.

You can use the % DV to compare two different food products and make a better choice for you.

Or you can use the % DV to choose products that are higher in the nutrients you want more of and lower in the nutrients you want less of.

Nutrients you may want more of are:

Nutrients you may want less of are:

  • Fat
  • Saturated and trans fats
  • Sodium

For example:

Cereal A

Cereal A has a lot of fibre (28% DV)

Cereal B

Cereal B has a little of fibre (4% DV)

Cereal A has a lot of fibre (28% DV).

Cereal B has a little of fibre (4% DV).

If fibre is a nutrient you want more of, Product A is a better choice for you.

Eating well is an important part of a healthy lifestyle!

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