Overview and summary of responses received during the consultation on Health Canada's Regulatory Proposal to Include Warnings in Tobacco Advertisements

Prepared For:
Tobacco Control Programme Health Canada
Final Report June 2005

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Table of Contents

• Executive Summary
• 1.0 Introduction
• 2.0 Who wrote to us?
• 3.0 What did they say?
  • 3.1 What constitutes "advertising"? Is it - should it be - permitted at all?
  • 3.2 Wording of the warning messages
  • 3.3 Attributes of the warning messages
  • 3.4 Rotation of the warning messages
  • 3.5 Further research and consultation
• Appendix 1: List of Respondents